Use cases
Barbwire is AI website testing with buyer personas built from your site. A persona walks your live site in a real browser and says, step by step, what it looks for and where it stops. Pick the result you want. Each page shows one real run, what the buyer saw, and how you confirm the fix.
6 of 6 pages
- See why visitors don't sign upOne buyer walks your homepage, pricing and docs, and says what stopped it.B2B SaaS
- Turn pricing visitors into buyersSee whether your pricing page gives each buyer their own number.B2B SaaS · SMB & freelancer tools
- Close buyers who never book a callA buyer who never books a call: where it leaves, and the line that keeps it.SMB & freelancer tools · B2B SaaS
- Give buyers one answer on every pageFind the page that contradicts your homepage, and fix it.B2B SaaS · SMB & freelancer tools
- Ship changes without losing sign-upsThe same buyers walk your site after every release, so a broken path shows up before signups drop.Developer tools · B2B SaaS
- Win the client with proofProof for the pitch, and the same buyer again after launch to prove the work.Agencies & consultancies